Developed/Produced/Directed interviews and camera crews. Edited in English and Spanish. Oversaw post-production and creation of animated graphics.

As a strategy consultant I produced, directed, and edited this market entry piece that highlights Viasat’s Community Wi-Fi service in rural Mexico.

During my time as the manager of the in-house video team, evolving iterations of this video have been a key tool in approaching potential new markets in other countries, and were specifically instrumental in securing a billion-dollar deal in Brazil.

As part of an integrated marketing effort, I led the creation of video content that helped to launch a new commercial aviation campaign highlighting our premium in-flight Wi-Fi service offering. This campaign spanned paid media, OOH ads, social media, and numerous print and digital placements.

As an extension of an integrated campaign, I directed my team in collaboration with the design department to create B2B paid social ads and out-of-home video ads that appeared on monitors and digital kiosks in 8 national airports.

I collaborated with a national advertising agency to produce these DRTV spots. I worked to identify storylines, create scripts and develop storyboards. During production, I selected the Director, DP, and on-set photographer, and locked in casting, locations, and wardrobe. On set, I supervised production and provided feedback to the Director after each take. In Post, I helped to craft the story and hit the right tone of voice for Viasat. Since locking the first round of edits, my team has taken the project in-house and completed over 20 re-edits as plan details and offers continue to change.

In conjunction with design and brand teams in Marketing, as well as external agencies and vendors, I led the design and development of a new look and feel for Viasat’s video content. I touched everything from logo animation, to tone and style, to a new direction for 2D and 3D animated content. I also worked with my team to update over 100 videos to reflect the new brand style.

Working as a volunteer content consultant for a local nonprofit, Nature and Culture International, I cut together a short teaser to promote a long-form piece prior to its broadcast release on PBS.

I had an opportunity to spend 2 weeks in Peru with the SBC, an organization dedicated to the preservation of the Andean Dry Forest and the endangered Spectacled Bear. This was a solo project, and I produced, shot, and edited a short-form piece for the SBC tell their story and raise funds for their work.